E101: What Creative Business Growth Really Looks Like Behind the Scenes Artwork

The Creative Jugglejoy Podcast

Welcome to "The Creative Jugglejoy Podcast," where multi-passionate mompreneurs find their community and inspiration.

Hosted by Kaylie Edwards & Co-Host Delores Naskrent, this podcast is dedicated to creative-minded women balancing the beautiful chaos of life, motherhood and entrepreneurship.

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The Creative Jugglejoy Podcast

E101: What Creative Business Growth Really Looks Like Behind the Scenes

July 23, 2026 • Kaylie Edwards & Delores Naskrent • Episode 101

0:00 | 48:51

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What does creative business growth actually look like behind the sales figures, launches and exciting announcements?

In this episode, Kaylie and Delores take you behind the scenes of Delores Art during the launch of Mastering Surface Pattern Design in Affinity Designer.

They share how consistent email marketing, connected offers, better systems and years of experimenting helped Delores grow her email list from around 1,742 subscribers to more than 12,500.

They also talk honestly about the less visible side of growth: customer support, replay requests, coupon problems, technology mishaps, late-night emails, busy launch seasons and the recovery time that needs to come afterwards.

Kaylie also reflects on what quieter growth has looked like inside her own business through client work, skill building, creative projects and getting her first greeting card onto Card Isle.

Whether you’re an artist, handmade seller, creative educator or digital creator, this conversation will help you recognise the progress happening underneath the surface of your business.

Listen to the episode and let us know: are you currently experiencing visible growth, or are you in a quieter foundation-building season?

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